Whether it’s email signups or completed transactions, white paper downloads or new members of your social community, we’re all after the same thing — conversions. Cozy up tonight with a recent roundup of fabulous posts all about amplifying marketing efforts and boosting that conversions rate. Some focus on landing pages, others on paid ads, even local search. There’s something here for everyone. Happy reading!
In less than two weeks, the GoldieBlox “Princess Machine” video showing girls building a Rube Goldberg machine set to the “Girls” song by the Beastie Boys racked up nearly 9 million views.
But after the Beastie Boys objected to their music being used, GoldieBlox dropped the song from the video. Will the same video, with more generic music, do as well?