Search Engine Land’s Danny Sullivan was featured in HubSpot’s impressive “History of SEO" slideshow on Slideshare earlier this week.
Going back in time to the dawn of modern search engines & SEO, Hubspot captured many of the search industry’s biggest moments to date!
We’ve seen a lot of changes over the years - and that includes Danny Sullivan’s shift to SearchEngineLand.com in 2006 and the launch of a new online marketing conference series, Search Marketing Expo.
Here are some highlights from the “History of SEO” timeline by Hubspot that we’ve covered on Search Engine Land since then:
- 2002 - Googlebombing is born; major “link bombs" continue to occur…
- 2006/2007- BMW banned for cloaking - Yet Another Debate About Cloaking Happens Again
- 2007 - Major Search Engines Unite & Embrace XML Sitemaps
- 2008 - Google Suggest Launches
- 2009 - Google Caffeine: Google’s New Search Engine Index Launches
- 2009 - Google’s Vince Update Produces Big Brand Rankings; Google Calls It A Trust “Change”
- 2010 - Decor My Eyes makes headlines in NYTimes, Google’s “Gold Standard” Search Results Take Big Hit
- 2010 - Google & Bing Confirm Social Signals Influence Search
- 2011 - JCPenney Caught in Link Scheme That Caused Google Rankings To Plummet
- 2011 - Panda Update first spotted, targeting Content Farms; Ongoing list of of Google Panda Updates here.
- 2011- The era of “Not Provided” begins - Google To Begin Encrypting Searches & Outbound Clicks By Default With SSL Search
- 2012- Google Launches “Penguin Update” Targeting Webspam In Search Results: Ongoing list of Google Penguin Updates here.
- 2012 - Google Launches Disavow Tool
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