Matt Cutts asked and answered, “What should we expect in the next few months in terms of SEO for Google?” Here are ten points Matt addressed, including the upcoming Penguin update, sympathy for sites that were borderline hit by Panda, and authority boosts for sites in certain niches.
We can learn a few things when Matt Cutts coughs up hairballs. A few of the 16 blog posts he published last night contain some Google insight. Read Barry Schwartz’ recap here.
Source: searchengineland.com
Bing: More Than 50% Of Searchers Click The First Result; 75% Click On Deep Links Result
The value of ranking first on a search results page is no secret, but today Bing is putting some hard numbers on it: More than 50% of Bing users click the first result, and more than 75% click there if the first result includes Bing’s deep links.
Source: searchengineland.com
Study: Google Image Search Referrer Traffic Drops 63% Since Upgrade
Define Media Group released statistics from 87 different web sites on the image the new Google Image Search design features have impacted publishers web sites.
Overall, sites in the study saw an average decline of 63% of their traffic from Google Image Search. Industries hit the hardest, according to the report, were Fashion & Lifestyle, Entertainment, News and Photo verticals seeing about a 78% decline in Google Image Search traffic.
If Google+ data isn’t being used — and since authorship is so closely tied to that — then is the whole idea of Author Rank a myth, and being worried about authorship a waste of time?
No.
As a webmaster, sometimes you just want a quick answer from Google’s Distinguished Engineer Matt Cutts, and sorting through hundreds of Webmaster Help YouTube videos can take a while. That is where The Short Cutts comes in!
Source: searchengineland.com
SEO made it on the bags at SXSW. Thanks Jessica Hagy!
Interflora had thousands of links that would probably not pass a manual review by the Google spam team. So how did the site bounce back so fast in search results?
Source: searchengineland.com
