Google Tests B2B Market With Google Shopping For Suppliers
Google is entering the B2B shopping segment with Google Shopping for Suppliers. CPC Strategy reported yesterday on the quiet roll-out, noting that the beta is open only to electrical and electronics industries at this time. The beta started about two weeks ago and is showing in the US only.
Despite marketers’ adoption of social media, article writing, blogs and infographics, only about one-third of B2B marketers say their content marketing efforts are effective.
Source: marketingland.com


