I’m not biased in favor of Apple or Google or Amazon or Facebook or any other company. I’m biased toward products that work. I’m biased toward wanting to see the products I already love work better. Writing about flaws doesn’t mean that I or anyone completely hates a product entirely, nor is biased against the company that makes that product.
Danny Sullivan, “No one likes a fanboy. How about more perspective about tech?”

Source: CNET