Attention local business owners! We’re sure you’re aware of the benefits of using local SEO tactics to launch your marketing to the next level; but are you covering all your bases? Thanks to our super experienced contributors, we have the inside scoop you need to optimize your business for local success!
SEO = search engine optimization = optimizing content for search engines, right? Well, if a search engine’s jobs is to satisfy users’ queries, then SEO is as much about making content that’s friendly, accessible, and relevant to users, as is it is to Google and Bing.
If you’re responsible for a website, SEO is a cornerstone of your life. Nurture your SEO know-how with a handful of the latest posts in our All Things SEO column — from tips to prioritizing SEO tasks for the year ahead, to in-depth discussions on appropriate attribution. Enjoy!
(And one bonus from our sister site Marketing Land!)
Defining and improving the user experience is hardly a job with a shelf life. From restaurants to retail to digital media, making sure your customers have a first-rate experience with your product or service will always be (and should always be) a high priority. Check out our weekend round up of all things UX!
(Image courtesy of www.innolance.com)
Looking for a way to stay ahead of the competition and keep your customers around? Making improvements in your user experience will help that goal along!